Seoul Fashion Hub drives the globalization of K-fashion and the sustainable growth of the fashion business by leveraging designers' creativity as a source of innovation.
Vision
Establishing 'SEOUL' as a Global Hub for K-Fashion
Goal
Strengthen Dongdaemun’s competitiveness by supporting brand development and improving the distribution focused on non-branded products
Foster creative designer brands by utilizing the infrastructure of the Dongdaemun fashion industry cluster
Establish a swift design-to-product manufacturing base
Strategy
Nurture
K-Fashion Brands in Dongdaemun
Support Diversified Online and Offline Sales Channels
+Establish an Integrated System Between Designers and Manufacturers
+Strengthen
the K-fashion
talent infrastructure
Hub Role
Dongdaemun Fashion District Activation Base
Designer-Manufacturer Connection Hub
Integrated Fashion Expert Training Hub
(design, business, and production)